"Forsström, Miki" - Selaus tekijän mukaan Opinnäytetyöt (Avoin kokoelma)
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Liiga : brändi ja markkinointi
Forsström, Miki (2023)The goal of this thesis was to examine the existing state of branding and marketing of Finlands highest level ice hockey league, Liiga. In the theoretical part of this thesis I dug into Liiga's marketing and brand. It also ...
