What Makes Video Games Engaging: deep dive into the design, mechanics and psychology of games.

Abstract

The thesis aims to explore the key factors that drive player engagement in video games through a compre-hensive study of core mechanics successfully implemented in popular games. The gaming industry is a multibil-lion-dollar industry and projected to continue growing. By examining its trajectory, the reader can gain a con-textual understanding of its evolution and the successful franchises that have implemented innovative core mechanics. This research utilizes both qualitative analysis of literature and gameplay, as well as quantitative analysis of sales data and player engagement time to identify correlations between technology, history, de-mographics, design, marketing, artistry, and development through case studies and comparative analysis. Key findings include the effectiveness of building, exploration, combat, and problem-solving mechanics in promot-ing player engagement, as well as the challenges and excitement created through competitive multiplayer modes, in-depth narratives, and well-realized virtual worlds through art, sound, and immersion. By shedding light on the key drivers of player engagement, this thesis provides valuable insights for companies looking to develop successful games and stay competitive in a rapidly evolving industry.